April « 2009 « Accenture BlogPodium

Archive for April, 2009

New Rijkspas

Posted on April 28th, 2009 at 4:01 pm | Link | Comments (0) |
Bas van Hengstum, Theme: Technology | Tags:

Today, the first new ‘Rijkspas’ was handed out to Guusje ter Horst, Minister of the Interior and Kingdom Relations (Binnenlandse Zaken en Koninkrijksrelaties).

This new card can (eventually) be used to access any governmental buiding, such as various Ministries. The introduction of this card was delayed by the fact that the chip that was proposed for this card, NXP’s Mifare Classic, was hacked and had to be replaced by a new type. So it has been replaced by an NXP Mifare DESfire.

Interesting to see is that the first headline showing up in Google News reads Read more…

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Zuidas Run 2009: despite the rain the start of a tradition

Posted on April 27th, 2009 at 4:05 pm | Link | Comments (0) |
Jort Possel, Theme: Featured, Marketing | Tags: zuidas run

We had a few beautiful weeks in Amsterdam. Clear blue sky, sun and, consequently, full terraces across town. So you’re organizing the Zuidas Run and dotting the ‘i’s these warm days and naturally think, if only…….

So of course it rained on this important Sunday morning, the first bad weather in weeks.Throughout the Zuidas area, on the Gustav Mahlerplein and around the WTC area, the 2,000 runners took cover and for the most part did their warm ups inside the office buildings, usually crowded with suits, skirts and ties.

For running, this weather was great though. Not too hot, with lots of oxygen in the air there were Read more…

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Adrew Keen: Web 2.0 is dead

Posted on April 1st, 2009 at 5:01 pm | Link | Comments (0) |
Jort Possel, Theme: Marketing | Tags: new marketing, web2.0

Yesterday evening I was again present in the home of Boris Veldhuijzen van Zanten, as a guest of the Next Web Salon. Also present, next to the usual suspects Patrick de Laive and Arjen Schat, was Andrew Keen.

In his first book, Andrew makes mash potatoes of all driving forces behind 2.0: pro-am, citizen journalism, long tail, power to the masses. And he still does.
Yesterday, he claimed Web 2.0 was dead and looked towards the next big things. He loves Twitter, because it takes away the anonymity and there’s a natural selection process on following and followers. I still fail to see the big difference though Read more…

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TNTs RFID Mailbox: They must be kidding

Posted on April 1st, 2009 at 4:55 pm | Link | Comments (0) |
Bas van Hengstum, Theme: Technology | Tags: RFID

Well, it looks like an official press statement (in Dutch): “TNT Post ziet vrije postmarkt met vertrouwen tegemoet”.

In this press statement, TNT Post (Dutch National mail services) announces the introduction of a mailbox that is protected with an RFID lock. The mailbox automatically opens when a TNT postman, equipped with RFID, is nearby.

According to the article, a nice way to keep out the cold of you house. And as a ’side effect’, also a nice way to keep out competetive mail services, such as SelektMail (by DHL) and Sandd. And newspapers.

I have no clue who would like to have a mailbox that doesn’t let in your daily newspaper and non-TNT mail (and has an ugly orange color).

UPDATE: Has TNT been inspired by US Patent 6957767?

UPDATE (April 14th): TNT has removed the official press statement. You can find a copy here. The subtitle ‘Free orange mailbox for all Dutch households’ -that was missing in the press statement on TNT’s own website- didn’t make it to the headlines in the press. Actually, the complete April Fool’s publication was hardly picked up by the press.