Hello All! To start with this update here are the facts and figures:

• Start of the China Bike Ride: 34 days
• Fund raising (pre-)final balance Charity Event: lees verder…

Creating the ultimate customer experience is characterized by exceeding customer expectations and delighting them with excellent service and quality. The concept of customer experience has been put forward as the new marketing paradigm and successful applications have been demonstrated by various firms.

One of the key elements of creating customer experience is generating consistent interactions across customer touchpoints. At these moments of truths, firms have to live up to their expectations.

However, imagine a firm’s situation, in which getting in touch with your customers is hard. For instance, for financial service providers like insurance firms, the average amount of contact moment is 1,5, on a yearly basis.    lees verder…

Hello All! Here are the updated facts and figures:

• Start of the China Bike Ride: 49 days
• Fund raising deadline: 7 days lees verder…

Customer experience is often related to the emotional engagement with a brand, product or service. An important factor in delivering customer experiences are the employees of the providing company. It is the personal contact between an employee and a customer that has a profound impact on the emotional engagement in either a positive or negative way. So how do you enable an employee to positively engage a customer? How can employees understand the needs and expectations and what can they do to meet and even try to exceed them? lees verder…

In my previous post I announced the third edition of the Accenture Innovation Awards in the Netherlands, with the official opening of the call for entries. The award recognizes innovative leaders from the Media, Communications and High Tech industry active on the Dutch market. The awards also provides insights into the most recent innovative developments in these industries.

The call for entries has alrady been quite a success: in a matter of only a few weeks we received more than 200 submissions! To keep this momentum going and to enable the candidates who only just learned of this award to participate as well, the organization has decided to extend the submission period to Sunday August 16.

Until that day companies that fit the profile above can submit their own most innovative concepts on this website: www.innovation-awards.nl. You can also tip and point the organizing committee to a great concept you know and we should be aware of.

Next to the prestigious overall Jury Price and the Public Price, there are 7 sub-categories:

A concept can be entered in more than one category 

Don’t miss this opportunity and make sure we receive your contribution on time!