Today we launched our new advertising campaign.
Using bold and surprising visual metaphors, this new campaign extends our longstanding High Performance Business brand positioning. The campaign highlights some of the key drivers of high performance: sustainable success, innovation, organizational agility, and operational excellence.
On accenture.com we’re sharing a selection of the new ads.
As I mentioned in an earlier blogpost the i
nternet is evolving towards a pervasive ubiquitous medium. Last decennium was a strong witness of the rise of social computing where people share, influence and create knowledge. Crowdsourcing such as Wikipedia, but also folksonomies, and social networks are the proof that the collaborative and participative computing platform generates and manages new ideas more effectively. And it does not stop with just knowledge, but extends to many other things such as music (mixmatchmusic.com) and even galaxy shapes (galaxyzoo.org). Read more…
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