Today we kick off our recruitment marketing campaign in the Netherlands titled BE GREATER THAN. In print, online, outdoor and through promotional activities we ask potential candidates to be greater than.
Over the years we have all become familiar with the forward mark in our brand. This new campaign uniquely features the Accenture forward mark to reinforce our high performance business positioning and the opportunities in the future. Along with its differentiation and aspiration, the imagery is visually appealing. The word pairings engage and inspire recruits to get more out of themselves by choosing a career at Accenture.
I love the new global advertising concept. I believe it’s a perfect fit with the company we are and the career paths we offer our people. What truly sets us apart is the ability to offer our people faster personal growth. The size of the company, the broad range of activities, the global scope and the mentality make sure this can be faster growth vertically, becoming a boardroom performer, or with horizontal steps, developing oneself broadly. Or, often the case, a mix of the two. Working for the top companies in the Netherlands with the best people, extensive training and a global environment enable this faster growth.
Throughout the weeks ahead the BE GREATER THAN campaign will be visible on the recruitment websites Nuwerk.nl and Intermediair.nl, in social media (LinkedIn and Facebook) and on several other websites, in the largest free newspaper in the Netherlands Metro and across leading universities in the country.
Let us know what you think. And if the campaign speaks to you as well,make sure to visit accenture.nl/carriere.



















































