Posts Tagged ‘Differentiated Service Strategy; customer service; workforce; digital interaction’

Delivering choice and control through differentiation: 82% like it!

The thing about passion is that it is catchy…the energy it gives rubs off onto others.  A colleague of mine had a recent ‘service experience’ and wanted to share it with me and I would like to share it with all of you.  I would like to introduce you to Lucinde Klop (@Lucinde_K ) – another passionate customer service consultant from Accenture – and this is her service experience.

Selecting a new health insurance plan has been on my ‘to do list’ for a couple of weeks. I was not looking forward to this task, as I was expecting my only choice was between marginal differences in monthly payments and reimbursements.  However, when I finally got to it, I was highly surprised! Not only could I choose from monthly payment options, but I could also choose between various levels of service defined per insurance package.

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