Posts Tagged ‘The next web Summit’

TNW CxO Summit 2012 highlights

Two weeks ago The Next Web organized the first TNW CxO Summit in partnership with Accenture at the Westergasfabriek in Amsterdam. Aimed at senior executives, leading thinkers, and founders, this invitation-only conference featured world class speakers sharing their thoughts on topics including the Internet, mobile, technology, media, finance and entertainment.

The summit started with a welcoming note by TNW founder Boris Veldhuijzen van Zanten and Accenture’s Senior Executive Digital Transformation Harald Timmer. During the four hour Summit I had the opportunity to interview four speakers asking what brought them to The Next Web Summit, the key takeaways of their presentation and what their advice is for enterprises to start doing tomorrow.

The rise of the Data Scientist
Hilary Mason – Chief scientist at Bit.ly discusses the rise of the Data Scientist, a new class of professionals integrated into large and small organizations enabling them to make sense out of the Big Data stored in their servers. Data scientists are building products and models out of data and explaining and visualizing it, turning that wealth of data into usable benchmarks for sound business decisions.

Tapping the minds of many
Looking to the future, crowds and crowd sourcing are the future of business, governments and social innovation, according to Ross Dawson. Read more…

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The Next Web Conference – Digital, the new reality

The Next Web Conference, held in Amsterdam later this week, is set to make one thing very clear: to remain competitive organizations need a robust and flexible business model to support the rapid and radically changing digital revolution. Up until now the digital revolution has been mainly about information. Customers have had increasing levels of access to static and dynamic information which allows them to take on more control and create new expectations inthe interactionwith organizations.

At Accenture we believe the future of the digital revolution will be about the interaction. Organizations will be challenged to design and deliver personalized interactions between themselves and their (potential) customers. Customers demand that suppliers understand their needs and they expect a tailored experience. Therefore organizations need to take an active step to make use of the available data and continue to enrich the customer profile with new data obtained during the interactions or via external sources. In addition organizations also need to take note of the customers increasing willingness to interact with their peers through social platforms. Enabling these peer to peer interactions is vital to create brand awareness and market penetration of organizations products and services.

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An Expressway to The Future

This blog post is written by guest blogger Boris Veldhuijzen van Zanten. Boris is one of the founders of The Next Web Conference and co-hosts TNW Summit 2012.


The web is changing the world around us and how we deal with information. It is changing our jobs, our perspective on the world and the way we communicate. And while we try to adapt to this new world, the web itself is an ever-changing phenomenon increasing its speed.

When we look at how the web has changed since it gained widespread adoption at the end of the previous century we see a roller coaster of innovation, death, rebirth and recombination of ideas. Every other year new services come to life and suck away all attention from the current market leaders. MySpace had 300 million users before Facebook stole its thunder and became the dominant social network. Before that Friendster ruled the social networking world.

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